Swear Words

Doghouse at the Waterside Hotel – A clever packaging solution for pre-mixed cocktails.

Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
  • ART DIRECTION
    BRAND STRATEGY
    COPYWRITING
    IDENTITY DESIGN
    PACKAGING DESIGN
    TYPOGRAPHIC DESIGN
  • PHOTOFOLIOLIO

The Doghouse Bar at the iconic Waterside Hotel in Melbourne’s CBD, serves killer hot dogs and amaaaazing cocktails! Balancing supreme functionality and an environmental conscience, the re-usable glass bottles represent a much faster way of getting quality cocktails into eager mouths.

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Custom Logotypes for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
 

Established in 2003, Swear Words is a team of creative minds specialising in brand naming, strategy, copywriting, and identity design. We exist to fulfil the potential of good things made by passionate people — whether you are a small-scale regional producer, growing service business or global entity – if you share a passion for your work and a desire to inspire joy, bring hope and cause positive change, we’ll make a great team.

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