Wildbark – A sophisticated nature experience.

• BRAND NAMING
  BRAND STRATEGY
  COPYWRITING
  IDENTITY DESIGN
  ILLUSTRATION
  SUSTAINABLY-MINDED
  TYPOGRAPHIC DESIGN
  
• Animation — Oliver Chaffe

Designed to disrupt the concept of a traditional nature experience, Wildbark is an exciting, playful and curious brand identity. In 2022, The ACT Government, ACT Parks, The Ginninderry Trust and the Odonata Foundation called upon us to name and create the brand identity for a new kind of nature experience at Mulligans Flat Woodland Sanctuary in Canberra. Wildbark has since gone on to become the new standard for contemporary nature engagement and education venues in Australia.