Swear Words

Birra Zonzo – A dynamic brand application for an exciting new beer.

  • IDENTITY DESIGN
    ILLUSTRATION
    PACKAGING DESIGN
    TYPOGRAPHIC DESIGN
  • AWARDS — AGDA DISTINCTION IN PACKAGING

Zonzo means “to wander” in Italian and their ambling, shifting wordmark forms the core idea of this super-flexible brand.

An offshoot of their wine range, Birra Zonzo represents the playful, energetic nephew of the family. Colourful, floating letterforms, self-merchandising cartons and naive little illustrations bring the party to this delicious beer brand.

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Birra Zonzo Packaging Design and Brand Identity
Birra Zonzo Packaging Design and Brand Identity
Birra Zonzo Packaging Design and Brand Identity
Birra Zonzo Packaging Design, Illustration and Brand Identity

“The team behind Swear Words are amazing. Creative and fun with their work, they’ve helped rebrand our business beautifully. We would never go anywhere else!”

Rod Micallef
Owner

Birra Zonzo Packaging Design, Illustation and Brand Identity
Birra Zonzo Packaging Design, Illustation and Brand Identity
Birra Zonzo Packaging Design, Illustation and Brand Identity
 

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[email protected]

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+61 497 932 782

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Swear Words works with founder-led businesses with clear ambition and a brand that needs to carry it.

Through strategy, naming, identity, packaging and language, we turn the value inside a business into something people can understand, remember and choose.

Since 2003, we’ve helped brands across food, drink, hospitality and beyond find their shape, sharpen their voice and earn their place.

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For more information or just a chat, email [email protected].