Swear Words

St Cloud Eating House – Introducing a contemporary Vietnamese eatery with a sense of humour.

  • IDENTITY DESIGN
    ILLUSTRATION
    SIGNAGE
    WEBSITE DESIGN
  • PHOTO — David Higgs

St Cloud in Hawthorn is a spicy, upmarket take on the contemporary Vietnamese eating house. Launched in 2015 to a hungry local audience, their identity needed to communicate both a central philosophy of benevolence and a cheeky sense of humour.

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VISIT
96 Bank St, South Melbourne, VIC 3205

EMAIL
[email protected]

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+61 497 932 782

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Established in 2003, Swear Words is a creative studio specialising in brand identity design. We create brand names, strategies, messaging, visual identity systems and brand applications across all media.

We exist to fulfil the potential of good things made by passionate people. Whether you are a small-scale regional producer, growing service business or global entity – if you share a passion for your work and a desire to inspire joy, bring hope and cause positive change, we’ll make a great team.

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For more information or just a chat, email [email protected].