Swear Words

Doghouse at the Waterside Hotel – A clever packaging solution for pre-mixed cocktails.

Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
  • ART DIRECTION
    BRAND STRATEGY
    COPYWRITING
    IDENTITY DESIGN
    PACKAGING DESIGN
    TYPOGRAPHIC DESIGN
  • PHOTO — FOLIOLIO

The Doghouse Bar at the iconic Waterside Hotel in Melbourne’s CBD, serves killer hot dogs and amaaaazing cocktails! Balancing supreme functionality and an environmental conscience, the re-usable glass bottles represent a much faster way of getting quality cocktails into eager mouths.

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Custom Logotypes for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
Packaging design, art direction and custom typography for a range of pre-mixed cocktails for Doghouse Bar at the Waterside Hotel.
 

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Established in 2003, Swear Words is a creative studio specialising in brand identity design. We create brand names, strategies, messaging, visual identity systems and brand applications across all media.

We exist to fulfil the potential of good things made by passionate people. Whether you are a small-scale regional producer, growing service business or global entity – if you share a passion for your work and a desire to inspire joy, bring hope and cause positive change, we’ll make a great team.

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For more information or just a chat, email [email protected].